Welcome to this quick dive into the Free copywriting course videos you can download.  

Now let’s start with a question: what does copywriting mean? 

Copywriting means using words to make things sell better.

Does it mean all the stuff you learned in school about grammar, where you learned all about the verb, adjective, or where to put an apostrophe?

You might think your readers want to be instructed or even amused by your sales copy, but they don’t.

And this is where a lot of copywriters go wrong because what your readers really want is for your copy to help solve a problem.

So good copywriting should be like a dose of paracetamol.

It should fix whatever headache your reader is having quickly and effortlessly.

This means you don’t need to be the next J. K. Rowling, and you don’t need to be writing articles on the New York Times. 

All you require are the tools to understand your customer and strategies to make your customers buy your product. Fair enough?

And that’s what you’re going to get in this free copywriting course and a lot more beyond.

Why Is Copywriting so important? 

Copywriting is a marketing tool because how you frame your words can change how people behave. 

Whether that’s true in email or web page or video script, or anything you are writing.

In fact, how you frame your words can mean the difference between getting a yes or a no.

Therefore, copywriting is the most beneficial skill you must learn to market. 

You can launch a business but remember, without an excellent copy, it is like trying to drive a car in first gear – you’ll never get far. 

I wholeheartedly believe that copywriting is your secret business and career-building opportunity. 

I would like to say congratulations on taking this first step.

Alright, check out the topics that you will learn in this free course video on copywriting. 

Free Copywriting Course Videos

  • Course Introduction. 
  • Bite-Sized Fundamentals (What’s in it for me).  
  • The secret to creating a winning plan. 
  • Call to Actions 
  • Formulas (PAS & AIDA). 
  • Headlines in a nutshell. 
  • Pocket guide section and How to Use it. 
  • Pocket guide section to press releases. 
  • Pocket guide to case studies. 
  • Pocket guide to emails 
  • pocket guide to web copy 
  • Resources & Bonus.



Now I know learning anything new can daunt, especially something as potentially life-changing as copywriting.

I mean, there’s so much information out there, but with a few uncomplicated systems and techniques, you can make the entire process so much easier.

Which means you can address everything you write with total confidence.

That’s why this course will help you take a step-by-step approach with the help of the copywriting fundamentals formulas.

Wrapping Up

Once you complete learning this free copywriting course video, there are some things that you must adhere to. 

  • Believe in yourself and the process. 

It is common for us to conclude that our copy is mediocre or will not work. 

This quick reaction before the action repulses many marketers to do nothing. Yet, you shall not do that. In fact, it is all about execution. 

  • Follow, upgrade, and reform.

Instagram, one of the best photo-sharing app was not an overnight success. You got the point; it is all about trial and error.